Tiens Ethiopia Factory Excerpts

Tiens Ethiopia Plc, a subsidiary of the Tiens Group Co. Ltd, a Chinese company has announced its readness to begin manufacturing food items, health care and skincare products, and household sanitation materials.

Its manufacturing plant constructed in Nefas-Silk District of Addis Abeba will produce these commodities that the local company previously was importing, from its parent company in China and distribute them in Ethiopia.

The plant is constructed on 1,000sqm out of a 100,000sqm plot the company secured at a cost of over 16 million Br.

The local company was established in September 2007 by Blen Afework, an Ethiopian businesswoman who introduced the distribution the Tiens Group Co. Ltd's products in Ethiopia.

Tiens Group, is a multinational conglomerate operating in bio-tech, education, retail, tourism, international trade and e-commerce. It was established in 1995 by Li Jinyuan Xin, according to Yordanos Tesfamariam, marketing manager with the local company.

Tiens Group entered into the international market in 1997 and its company's business covers over 190 countries, Yordanos said. The company has set up regional and country based branches in 110 destinations across the world, with 50,000 franchised stores. It has also established strategic alliances with top-ranking enterprises from many countries.

Tiens Group has 33 branches in Africa including a new office in Ethiopia, Yordanos told Fortune. Since 2002 it has been operating through 10,000 shops and 20 million distributors.

The company has introduced manufacturing equipment and processing from Germany, US, France and Japan.

The construction of the newly inaugurated manufacturing plant will enable the group to distribute health care products within Ethiopia. The Tiens group established its office in Ethiopia some three years ago.

By MERGA YONAS
FORTUNE STAFF WRITER

Tiens Group established factory in Ethiopia

By Muluken Yewondwossen

A company that has spread its new industrial products all over the world in the last decade opened a nutrition supplementary producing factory in Addis Ababa, Ethiopia yesterday.
According to Tiens Group officials, the factory is the first of its kind in Africa. The facility that will provide jobs for forty Ethiopians is producing eight kinds of food supplementary powder and capsules, which have been licensed by the Ministry of Health. Ethiopia is a potential market for the product, but it will be exported to other African countries, officials told Capital at the Sheraton Addis last Friday.
Tiens Group established with Tiens Ethiopia Business in Ethiopia in 2006 and it distributes its imported products in the country for the last three years. According to the company document, currently over 15, 000 families are using the company's health products in Ethiopia.
For the construction and other facilities of the factory the company spent about 3.5 million dollars.
The products are manufactured by utilising advanced biotechnologies, by the research of Chinese traditional herbals, culture of health care and advanced equipment and technologies.
Tiens Group factfile
Tiens Group, founded in 1995 by Li Jinyuan in Tianjin, China, is a multinational conglomerate in fields like bio-tech, education, retail, tourism, finance, international trade and e-business.
It entered the international market in 1997. Nowadays, with a business covering over 190 global countries, the group has set up branches in 110 countries and regions, has 50,000 franchised stores and has established strategic alliances with top-ranking enterprises from many countries.
By producing health food, health care products, skincare products and household products the company has got an acceptance by users globally.
On the same day of the inauguration of the factory, the company organised a conference and exhibition related to the fourteenth anniversary of the company at Millennium Hall in Addis Ababa with an attendance of about 20, 000 people from all over the world.

Chinese supplementary food factory inaugurated here

By Yelibenwork Ayele

Tiens Ethiopia, an affiliate of the Tienshi International Limited, a Chinese health products factory, is scheduled to be inaugurated here this morning.

The company has invested about 1.5 million USD for the construction and development of the factory and 2 million USD for operation cost. The factory would have the capacity to produce 25 million pieces of health care supplementary food a year, Mr Li Jian Xin, assistant to the president of Tienshi International, told a press conference yesterday.

The products used to be imported and distributed here for the last three years and were approved by the Ministry of Health, Mr Li Jian Xin said.

The company will hold its fourteenth yearly international conference this afternoon in Ethiopia for the first time at the Millennium Hall. The conferences used to be hosted by different countries throughout Africa.

The company produces health care products in capsules and powder form from Chinese herbs. It also produces home care products, health care equipment and cosmetics. The products will be put on display for the public at an exhibition this afternoon.

The factory will provide jobs opportunity for 40 local people. The factory will start production here this month. It will both supply the local market with its products and export to neighboring African countries.

Mr Li Jian Xin said that the president of the company had donated 100,000 birr for children from poor countries to go to school.

Founded in 1995 by Mr. Li Jinyuan, Tianshi Group is a large-scale global enterprise operating in more than 190 countries around the world with a customer base of over 10 million.

With an anchor business in advanced biotechnology, Tianshi is also involved in financing, real estate development, education, cultural exchanges, and modern logistics.

Tianshi Health Products is the first China based direct selling company that manufactures and distributes traditional Chinese health products internationally. With over 190 regional offices throughout the world, Tianshi opened its branches in North America in 1999 and now has over 11,000 independent consultants.

The company has passed the international standard ISO-9002 certificate for quality authentication.

President Li Jinyuan of Tiens Group awarded Chinese Entrepreneur Leader of Excellent Contribution in Asia Pacific Economy 2008

Asia Pacific Chinese Entrepreneur Leader Forum Indonesia Summit 2008 (APCE2008) cum TIENS Cup � The Fifth Most Creative Chinese Entrepreneur Leader Award Ceremony series events organized collaboratively by Asia Pacific Chinese Entrepreneur Leader Association, Asia Pacific Culture�Fortune Newspaper, Indonesia and China Economy, Society and Culture Collaboration Association, Indonesia Chinese Chamber of Commerce, Indonesia and China Commerce Council, Indonesia Chinese Assembly was grandly held on the 14th until 16th of December 2008 at Shangri-La Hotel, Jakarta, capital of Indonesia.

Owing to the great influence of Tiens Group in Asia Pacific region especially in Indonesia and also the main sponsor of this summit, Tiens Group was crowned current Asia Pacific Most Creative Chinese Entrepreneur Leader Award Ceremony under the earnest recommendation and kindness invitation from the organizing committee. Being the Chinese Entrepreneur Leader of Excellent Contribution in Asia Pacific Economy 2008 (3 persons globally), President Li Jinyuan of Tiens Group was invited as the Honorary Chairman of the convention, to deliver ebullient opening speech, also representing Chinese entrepreneur leaders to speech during the award ceremony.

President Li Jinyuan of Tiens Group delivered opening speech

Labor and Commerce Minister of Indonesia promulgated award to President Li Jinyuan of Tiens Group

The annual event of Asia Pacific Chinese Entrepreneur Leader Forum and Asia Pacific Most Creative Chinese Entrepreneur Leader Award Ceremony have been held successfully in Singapore, Malaysia, Thailand, China and Indonesia for five times. Such event aimed to honor Chinese entrepreneur leaders whom created wealth for society in various industries in Asia Pacific region and full of social responsibility, record and promote their extraordinary creativeness in related industries, excellent contribution towards current society economy development and leave valuable management experience and fortune for new entrepreneurs, also showed their success in terms of enterprise management and social responsibility towards homeland.

Cup of Chinese Entrepreneur Leader of Excellent Contribution in Asia Pacific Economy 2008

The annual event of Asia Pacific Chinese Entrepreneur Leader Forum and Asia Pacific Most Creative Chinese Entrepreneur Leader Award Ceremony have been held successfully in Singapore, Malaysia, Thailand, China and Indonesia for five times. Such event aimed to honor Chinese entrepreneur leaders whom created wealth for society in various industries in Asia Pacific region and full of social responsibility, record and promote their extraordinary creativeness in related industries, excellent contribution towards current society economy development and leave valuable management experience and fortune for new entrepreneurs, also showed their success in terms of enterprise management and social responsibility towards homeland.

Group photo of Labor & Commerce Minister of the Republic of Indonesia and President Li Jinyuan

Cover personality of Asia Pacific Chinese Entrepreneur magazine: Mr. Li Jinyuan, President of Tiens Group

Tiens Group being the prominent representative of China native enterprise, bearing the important responsibility obligatory of spreading the five thousand year Chinese healthcare wellness concept to all over the world, bringing health and fairness to all people. Global TIENS fellow will build TIENS into an international excellent brand hand in hand and shoulder to shoulder, to realize the dream for TIENS to enter Fortune 500 by making great effort without relax under the guidance of President Li Jinyuan of Tiens Group.

IBM builds high-end information technology infrastructure platform for Tiens Group

TIANJIN, China — Tiens Group Co., Ltd., a biotechnology company specializing in manufacturing, retail and international trade, and IBM have entered into strategic partnership to build an advanced information technology (IT) infrastructure platform to support Tiens Group's aggressive business growth plan in the global marketplace.

Under the agreement, IBM will provide Tiens International Health Industrial Park (Tiens Industrial Park, or the Park) with integration service, technical support and technology including servers, network equipment, storage systems and security solutions for building and maintenance of an IT infrastructure platform to support the Group's management and business operations.

As part of its strategy to grow the company as one of the world's top 500 companies, Tiens Group has invested 7 billion yuan to set up the Tiens Industrial Park, an integrated base for research and development, manufacturing and production, international logistics and distribution, and training and education. The manufacturing base will be able to make products worth 30 billion yuan a year. The construction of the Park, where the Tiens Group's headquarters will be located, will be completed next year.

"Since its inception in 1995, Tiens Group has been placing much focus on information technology as part of the company's growth strategy," said Bai Ping, Vice President, Global Marketing, Human Resources and General Administration & Executive President, China Region, Tiens Group. "We have selected IBM as our long-term, strategic partner, as IBM brings decades of IT expertise and industry experiences to pull together a world-class technology platform, which will help improve the company's operational efficiency and competitiveness in the marketplace."

This enterprise-wide IT initiative includes migration and relocation of the Group's existing data center and servers to the Park, construction of the Park's intelligent data, voice and unified communications network, and implementation of an end-to-end network security solution. To meet the anticipated rising business requirements, Tiens Group has recently purchased an IBM System x3850 M2, an enterprise server that supports the Group's "go green" strategy.

IBM Global Technology Services team will accelerate virtualization and consolidation of the group's existing IBM UNIX servers in Tiens' headquarters in the Tianjin City, as well as its overseas offices in the U.K. and Singapore. The team will also optimize the group's storage environment to reduce the overall cost of storage hardware through virtualized storage provisioning.

This project is expected to reduce daily operating costs through reduction in power consumption while improving scalability and capacity of the servers.

"IBM is proud to be Tiens Group's key partner as the group is executing a strategy of turning the company into one of the largest 500 companies in the world," said Janet Ang, Vice President, Integrated Technology Services, Global Technology Services, IBM Greater China Group. "We are committed to supporting Tiens Group build a smart operations base in Tiens International Health Park."

The agreement was signed in July 2009.

http://www-935.ibm.com/services/us/index.wss/summary/imc/a1031732?cntxt=a1000453

We need two school systems

Education in America could use a big dose of innovation. How about one public school system for employees, and another for entrepreneurs?

By Robert Kiyosaki

In the summer of 1932, presidential candidate Franklin Delano Roosevelt promised, "I pledge you, I pledge myself, to a new deal for the American people."

Today, it is time not for a "New Deal," but a "New Mission."

America's schools need to take a page from the businesses that have been created by entrepreneurs over the past decades. Henry Ford, Bill Gates, Steve Jobs, Sergey Brin and Larry Page have all given us the road map, but the path toward entrepreneurship is often the road less traveled America's schools.

The U.S. unemployment rate is currently 9.7% in what many call a "jobless recovery." So what should we do? The problem and the solution can be found in America's educational system and its current mantra: "Go to school and get good grades, so you can get a good high-paying job." In simpler terms that means, "Go to school to become a good employee." But there are too many employees, which is why we have an unemployment problem. Today, kids just out of school aren't finding jobs. At the same time, many of their parents are going back to school for retraining. But they're not finding jobs, either.

The idea of a high-paying job for life is truly an American dream — but no longer a reality. With low-priced labor and lower-priced, higher-performance technology, high-paying American jobs will be disappearing at greater speed as they move overseas.

Two-track system

America's education system needs an injection of innovation — which is just what entrepreneurs do. We need two different public school programs: one for employees and one for entrepreneurs.

The way to train entrepreneurs is almost exactly the opposite of the methods used to train employees. Another common thread about Ford, Gates and Jobs is that they all dropped out of school. This is not to say education is not important, but training entrepreneurs is different from training people to be employees. It is much like the difference between traditional education and the military academy model.

Many of the lessons I drew upon to write my book, Rich Dad, come from the U.S. military academy system.

In 1965, I left a sleepy sugar plantation town of Hilo, Hawaii, and journeyed to Kings Point, N.Y., to attend the U.S. Merchant Marine Academy. With four years at the academy and six years as aMarine Corps pilot, including two trips to Vietnam, I gained many of the real-life skills and character traits I count on today as an entrepreneur.

Success in the military is a great bellwether signaling achievement in business. For example, the Israeli Defense Forces are a breeding ground for education and entrepreneurs, where many serve in units specializing in military technology. At the beginning of 2009, the 63 Israeli companies listed on the Nasdaq, many led by former IDF members, outnumbered those of any other foreign country, according to the book Start-up Nation by Dan Senor and Saul Singer. There are simple lessons here for America's gridlocked education system.

If I were running America's schools system, I would create the U.S. Business Academy for Entrepreneurs, modeled after our federal military academies. Admissions would be via congressional appointment along with nominations from community business leaders. The entrance exams would be rigorous; the curriculum would be very different from traditional colleges.

On first day at any of the five federal military academies, each student is required to memorize the academy's mission. In the military, mission is more important than life. After leaving the Marine Corps and starting my own business, I found many executives with MBA degrees focused only on money. Money was their only mission. If they could cut expenses by firing employees, so be it. This was unconscionable at the academy and the Marine Corps. As military officers, our mission was to serve our country and bring our troops home alive. It was drummed into our souls that our mission was more important than our lives.

The mission of the U.S. Academy for Entrepreneurs would be to create sustainable, well-paying jobs for employees by aggressive growth of the business. Too many executives are trained to grow the business through mergers and acquisitions, using massive amounts of debt. Though this might make shareholders happy, in most cases it rips the soul out of the business, loading it with debt while putting the jobs of employees at risk.

Creating real jobs

If corporate executives cannot grow a business organically, they will often repurchase their shares to make it look as if the share price is going up — again to keep shareholders happy and the CEO employed. This is business manipulation, and not the true mission of a sustainable business. The lesson learned is, a loyal employee is not as important as money.

The U.S. Business Academy for Entrepreneurs would have only real entrepreneurs as teachers. I would ask that they work for only $1 a year (think of the great entrepreneurial CEOs who have turned around their businesses doing the same). You see, if they were real entrepreneurs, they would not need the money. They would teach for the same reason the students are there: the mission to create entrepreneurs who create sustainable jobs for the country.

Whether you agree with me or not, I hope it's clear that we need to create more entrepreneurs — since only entrepreneurs can create real jobs.

We need to pledge ourselves to this New Mission: job creation by those who are true job creators.

Robert Kiyosaki is an educational entrepreneur, founder of the financial education-based Rich Dad Co. and author of best-sellers Conspiracy of the Rich and Rich Dad Poor Dad.

Tiens and HP

TIENS Joins Hands with HP for New Development in Future

On Jan. 21st 2010, the “Press Conference on Strategic Cooperation between Tiens Group and HP themed on Cross-industrial Alliance, Win-win Hand in Hand” was solemnly held at the Tiens Group International Convention Center in Wuqing Development Area in New-tech Industrial Park of Tianjin. Senior leaders from both parties were present at the conference to witness the formal start of bilateral strategic cooperation. These leaders include Mr. Yan Yupeng, Vice President of Tiens Group, Ms. Jiang Zhenglin, GM of Global Information Center and Deputy GM of Global Marketing Center of Tiens Group, Ms. Shao Dong, Vice President of HP China and GM of VIP Customer Dept. of IPG, Mr. Wang Chenwei, Director of IPG Solution of HP China, and so on.

Scene of Press Conference on Strategic Cooperation between Tiens Group and HP China

Mr. Yan Yupeng, VP of Tiens Group is Making a Speech

Mr. Yan Yupeng, VP of Tiens Group, pointed out in his speech that Tiens Group is always steadfast in its global development strategy and dedicated to information construction with great attention all the time, in order to increase business efficiency, strengthen cluster collaboration and elevate management level. TIENS regards information as an effective weapon in improving our competitiveness and a point of support in realizing the global running. Up to now, TIENS has invested nearly RMB 1bn in the information construction of the company, established cooperative relationships with famous software and hardware providers all over the world, and achieved a lot in pioneering and promoting the development of health-care products. This cross-industry strategic cooperation between Tiens Group and HP China provides a new opportunity for respective growth. As a well-known transnational enterprise in China, HP supports domestic enterprises of China, offers TIENS high-quality products and reliable services, and builds an efficient information production and management platform to upgrade the abilities of operation and management. As an outstanding company bringing global development into effect and boasting tens of millions of stable consumers and a global marketing network, TIENS will furnish HP with a platform to well experience and share HP brand, as well as help advance the reputation of and loyalty to HP brand across the world.

Ms. Shao Dong, VP of HP China, Is Delivering an Address

Ms. Shao Dong, VP of HP China and GM of VIP Customer Dept. of IPG, observed that HP China supplies global enterprise customers with sophisticated and high-quality end-to-end computer products and solutions as an outstanding PC solution provider in the field. HP China expects to take this opportunity of strategic cooperation to build an advanced information production and management platform so as to providing IT technologies and products to Tiens Group. Meanwhile, it aims at facilitating the international development strategy of Tiens Group and fulfilling a win-win result in respective sectors of both parties via the cross-industry cooperation of two outstanding brands.

Leaders from Tiens Group and HP China Are Starting the Ceremony of Strategic Cooperation

Currently, HP China and Tiens Group are actively establishing a multidirectional and close strategic partnership, and seeking to further cooperation in the information construction in Tiens Industrial Park, in IT platform for domestic retail stores and so on. All of these aim at boosting the depth and range of the bilateral strategic cooperation to a higher level, so as to laying a firm foundation for IT strategic arrangements of Tiens Group. This cooperation between Tiens Group and HP, actually a superior national brand with global development achievements and a world-famous international IT brand, signals the beginning of cross-industry alliance and win-win hand in hand. As leading enterprises in their respective fields, both parties will continue to initiate new cooperative modes in the future and open up new opportunities for development.

Journalists Are Visiting Tiens International Health Industrial Park

Li Jinyuan, President of Tiens Group, Is Speaking on an Interview

After the conference, journalists from over 20 media including Reference News, Beijing Times, China Business Times and International Business Daily visited Tiens International Health Industrial Park under construction. Those from International Business Daily, the Economic Observer Newspaper, sohu.com, Tianjin TV and so on conducted an interview with President Li Jinyuan. They said that the glorious achievements due to Tiens Group's steadfastness in global development strategy for 15 years have a high public profile; especially that Tiens Group and President Li Jinyuan are constantly engaged in charitable undertakings to perform social responsibilities as a corporate. All of these are admirable. In addition, they said that they would pay close attention to the development of Tiens Group afterwards and wished TIENS would be a member of Fortune 500 early

Tiens and CISCO

Join Hands to Advance Development

——Press briefing on TIENS-CISCO cooperation successfully held

On January 11, 2010, the “Join Hands to Advance Development – News Briefing on Cooperation Strategies between Tiens Group and Cisco Systems” was held at the Park Hyatt Beijing Hotel in Beijing Yintai Center. The two parties jointly declared the official inauguration of network platform of Tiens International Health Industrial Park, and the cooperation strategies are formally agreed on. Mr. Li Jinyuan, Chairman and President of Tiens Group, and Mr. Lin Zhenggang, Vice President of Cisco Global and President and Vice Chairman of CISCO China attended the briefing and the signing ceremony. Also present at the event were Mr. Yan Yupeng, Vice President of Tiens Group, Ms. Jiang Zhenglin, General Manager of TIENS’ Global Information Center, Mr. Zhang Ke, Director of President’s Office of TIENS, and Mr. Zhang Yunjie, Vice President of CISCO China.

The News Briefing

At the briefing, President Li Jinyuan gave an introduction to Tiens Group: in the last 14 years, TIENS, as a domestic company, has evolved into a global player with business in over 190 countries and regions and branches in 110 countries and regions around the world. The business of TIENS covers biotechnology, education, retail, tourism, finance, international trade, e-commerce, etc., and combines industry capital, business capital and financial capital. He also stressed the important role of Tiens International Health Industrial Park as a comprehensive international park that encompasses R&D, pilot scale experiment, large scale production, international logistics, international marketing, international training and international tourism. He then introduced Tiens Group’s “International Health Management Center”, which boasts state-of-the-art design and the latest equipment and has powerful functions and great market prospect in terms of rehabilitation health care and providing services and facilities for international conferences. After that, he envisioned the bright future of the “Tianshi International University”, the construction of which is set to start soon. The university will cooperate with renowned Western universities, integrate resources of enterprises, universities and research institutions, form multiple project incubators, and provide momentum for the development of Tiens Group. Finally, President Li Jinyuan emphasized that Tiens Group has a particular focus on the health industry, pays meticulous attention to human health and is committed to providing people with “a beautiful, happy and joyous life”. His speech was well received by attending media.

Tiens Group President Li Jinyuan Spoke at the Briefing

CISCO China President Lin Zhenggang said in his speech that Tiens Group is one of the few domestic companies that have truly global operation. He expressed his appreciation for TIENS’s pioneering development concepts and achievements in IT adoption, saying the informatization of TIENS has set standards for the industry and the Tiens International Health Industrial Park is a globally leading industrial park. He said that as a world leading internet solution provider seeking to improve the way in which people connect, communicate and cooperate, CISCO has a wide range of products, outstanding abilities in risk control and unrivaled experience in serving the world. He believed that the cooperation of the two leading companies will provide TIENS’ network management platform with information-based scientific management methods and help integrate TIENS’ global operation, and that there is great prospect for further cooperation.

CISCO China President Lin Zhenggang Spoke at the Briefing

TIENS Vice President Yan Yupeng briefed the journalist on TIENS’ achievements in informatization, the background of the strategic cooperation and the prospects for future collaboration between the two parties. Tiens Group has always adhered to globalized development strategy and paid great attention to the informatization of the group, meanwhile it sees informatization as a powerful tool for improving the vitality and competitiveness of the group and a breakthrough for realizing global operation. The group has invested close to one billion yuan in corporate informatization and established excellent cooperative relationship with many world renowned software and hardware providers and consulting companies. As a result, the informatization of Tiens Group has set standards for and promoted the health care products industry. There is great prospect for cooperation between Tiens Group and Cisco Systems on a global basis and possible areas of cooperation includes: construction of information infrastructure, joint establishment and operation of regional data center, planning of the information system of Tianshi International University, joint education programs at Tianshi University and the IT service outsourcing of TIENS’ overseas branches. By taking advantage of CISCO’s leading position in information networks and its advanced information and communications technology, TIENS will achieve improved productivity, business innovation and reduce operation costs.

Presidents Li Jinyuan and Lin Zhenggang Signed Letter of Intent on Cooperation Strategies

Leaders of the Two Parties Posed for Pictures

After that, TIENS President Lin Jinyuan and CISCO China President Lin Zhenggang signed an agreement at the ceremony, thus announcing the start of the close cooperation between the two global enterprises. The two companies will join hands to advance mutual development. The cooperation has laid a solid foundation for TIENS’ expansion in international markets and the establishment of its excellent global brand; it will also help TIENS provide better services to worldwide consumers.

President Li Jinyuan Visited CISCO Headquarters

After the news briefing, President Li Jinyuan visited CISCO offices at the invitation of CISCO China President Lin Zhenggang, and the two presidents had lunch together.

President Li Jinyuan Named “Chinese Business Person of the Year 2009”

TIENS Won Laurels Again at the Coming of the New Year

On the afternoon of December 29, 2009, the World Entrepreneur Forum 2009 and the Award Ceremony for the Chinese Brand of the Year & Chinese Business Persons of the Year 2009 (6th Session) was held at JW Marriott Hotel Beijing. The year-end summit event was witnessed by a hall of industry elite as well as reputable domestic and international media. Mr. Li Jinyuan, President of Tiens Group, was invited as a representative of awarded entrepreneurs to the event.

President Li Jinyuan was receiving honorary certificate from Dr. John Deighton and Dr. Ravi Dhar

Spotlighted by major media including CCTV, the People’s Daily, the Guangming Daily, the Economic Daily, Sina.com and Sohu.com, President Li Jinyuan was awarded as “Chinese Business Person of the Year 2009” together with 24 other outstanding entrepreneurs – Mr. Liu Zhenya, General Manager of the State Grid, Mr. Kong Dong, Chairman of Air China, Mr. Yang Chao, President of China Life Insurance and Mr. Zhang Jindong, Chairman of Suning Appliance. Meanwhile, Tiens Group won the “Chinese Brand of the Year 2009” with 19 other enterprises including Air China, China Mobile and Shenzhen Neptunus, becoming the No.1 healthcare brand in China. Professor John Deighton coming from Harvard Business School and Professor Ravi Dhar of Yale Management School as well as other domestic and international marketing experts, presented at the event and issued certificates to winners.

The 6th s “Chinese Brand of the Year & Chinese Business Persons of the Year Award”, organized by Chinese Brand Lab, has been dubbed as “Chinese Brand Oscar”, was jointly appraised by the World Brand Lab with over 30 domestic and international experts including authoritative academicians, presidents of top domestic business schools, key persons from financial media and presidents of world famous consulting companies. After strict appraisal and verification, authoritative awards are put forward and two awards came to TIENS with full recognition and appreciation of the sponsors and the general society for TIENS’ achievements on its globalizing development, maximum admiration on its continuous performance on social responsibility as a corporate citizen and its great contribution to public benefit and philanthropic undertakings, and maximum affirmation on President Li Jinyuan’s leadership, personal charm and his innovative theories.

As the New Year is coming, TIENS is about to celebrate its 15th anniversary. The two grand honors won on this meeting is the Hansel for all employees. The honor will encourage TIENS people to adhere to globalization strategy, implement social responsibility and adhere to the idea of “Business-oriented Thinking, Refined Management, and Refined Service” proposed by President Li Jinyuan, and will encourage TIENS people to strive for TIENS international top-ranking brand and fortune 500.